LO4 Researching how to analyse Life In Between
TODAY’S TASK Title on blog is LO4 Researching how to analyse Life In Between To investigate above and below the line advertising methods that could be used to advertise Life In Between, choose a real-life case study on a similar product and conduct research into how the product reached its target audience. 36721 Pick three above the line methods and three below the line methods and analyse the strengths and weaknesses of each in reaching the target audience. Write up this research and how it would help you think about how you could advertise Life In Between . Throughout the marketing of The Grand Tour a rarity of techniques and methods have been used... One below the line marketing method used to target specific users was the original idea of using Amazons smart assistant, Alexa to promote the show. Fans of the show could receive teasers about the show via Alexa. Furthermore, anyone downloading The Grand Tour skill onto...
